effective 8.15.17


3natural Bio Nutrition, LLC (“3natural Bionutrition”) is committed to maintaining the privacy and security of your personal information, and we appreciate that health information is particularly sensitive.  This Privacy Policy applies to the 3natural Bionutrition website at www.3naturalbionutrition.com  (the “Website”), which offers 3natural Bionutrition’s nutrition performance services (the “Biometric and Diagnostic Programs”).  3natural Bionutrition respects the privacy of its Website visitors (“Visitors”).  This Privacy Policy discloses 3natural Bionutrition’s information collection and dissemination practices in connection with the Website (i.e., the “Services”), and applies solely to the information that we collect through the Services. This Privacy Policy does not address personal information that you provide to us in other contexts (e.g., through a business relationship not handled through the Website).

Our Terms and Conditions form explains that, by using our Website and signing up for the Biometric and Diagnostic Programs, you are allowing us to collect, use, and process information that could be used to identify you, either alone or in combination with other information (“Personal Information”) according to the provisions set forth in that document and this Privacy Policy.

Acceptance of privacy policy

By clicking your acceptance and using the Services, you signify your acceptance of this Privacy Policy.  If you do not agree to the terms of this Privacy Policy, please do not use the Services.  Your continued use of the Services following the posting of changes to these terms will mean that you accept those changes.

Personal information provided by you

In the course of your relationship with 3natural Bionutrition, we collect several types of Personal Information.  We collect such information from you when you purchase the Services, use the Website, create a personal account, complete surveys or forms, or when you communicate with us or request information from us.  Personal Information collected online may be combined with Personal Information collected offline.  We collect five primary types of Personal Information through the Services and the Website.

Registration Information is information that we collect from you when you purchase or sign up for the 3natural Bionutrition Services. Examples of such information include your name, age, zip code, and contact information, such as an email address. We also collect your credit card information to process payment for the Program.

Biomarker Test Information consists of your blood and genetic (“biomarker”) profile. This biomarker profile is generated when you purchase the Program and your samples are analyzed and processed through a CLIA certified third party testing laboratory, such as Segterra Incorporated (“Segterra”). Your privacy at Segterra is governed by Segterra’s privacy policy. After the laboratory performs the test, the resulting information is securely stored on 3natural Bionutrition’s servers.

Self-Reported Information includes information you provide in the 3natural Bionutrition Program settings, such as ethnicity, gender, body weight, body composition measurements, waist measurement, ketone level, pH balance, and height.

User Content is all information other than biomarker test information or self-reported information provided by the users of the 3natural Bionutrition Services and transmitted, whether publicly or privately, to 3natural Bionutrition. User content may include data, text, software, music, audio, photographs, graphics, video, messages, or other materials. For example, user content includes posts made to the 3natural Bionutrition social media forums or emails to customer support.

Web Behavior Information is information on how you use the website (e.g., browser type, domains, page views) collected through log files, cookies, and web beacon technology.

Use and disclosure of personal information

3natural Bionutrition will not sell, rent, license, or trade your Personal Information with third parties for their own direct marketing use unless we receive your express consent to do so.  Unless you give us permission to do so, 3natural Bionutrition will not share your Personal Information other than as specified in this Privacy Policy.

We may use the information we collect from you when you sign up, register, purchase products or Services, respond to a survey or marketing communication, surf the Website, or use certain other Services in the following ways:

  •     To personalize your Website experience and to allow us to deliver the type of content and product offerings in which you are most interested.
  •      To allow us to better service you in responding to your customer service requests.
  •      To quickly process your transactions.
  •      To enroll you in a consumer research or other panel.
  •      To administer a promotion, survey or other Website feature.

How we use registration information

We use your registration information to authenticate your Website visits and usage, to enable your purchases, to communicate with you about information, services, and products that you have requested, and to manage and improve our Website, software, and Services. We may also use this information to offer you services and products that may be of interest to you or invite you to participate in specific research projects. We give you the opportunity to opt out of optional communications, either through the 3natural Bionutrition Services or by contacting us at legal@3naturalBionutrition.com.

How We Use biomarker test and self-reported information

We use your biomarker test information and self-reported information to provide you with 3natural Bio Nutrition recommendations, customize your user experience, and enhance our Services. Self-reported information is used to customize your user experience. We may include your anonymized test information and self-reported information in disclosures to third parties for the purpose of research or other applications, but no identifying information will be shared without your prior knowledge and consent. 3natural Bionutrition research is intended to advance wellness and nutrition knowledge, nutrition performance and to create, commercialize, or undertake activities toward the practical applications of this learning to the improvement of health. Our research partners may include commercial or non-profit organizations that conduct or support medical research or conduct or support the development of drugs or devices to diagnose, predict, or treat health conditions.

Disclosures to third parties assisting in our operations.

3natural Bionutrition may share your Personal Information under confidentiality agreements with other companies that work with, or on behalf of, 3natural Bionutrition to provide products and services.  These companies may use your Personal Information to assist 3natural Bionutrition in its operations.  However, these companies do not have any independent right to share this information.

Disclosures under special circumstances.

We may provide information about you to respond to subpoenas, court orders, legal process or governmental regulations, or to establish or exercise our legal rights or defend against legal claims.  We believe it is necessary to share information in order to investigate, prevent or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, or as otherwise required by law.

Business Transfers

We may share your Personal Information with other business entities in connection with the sale, assignment, merger or other transfer of all or a portion of 3natural Bionutrition’s business to such business entity.  We will require any such successor business entity to honor the terms of this Privacy Policy.

Each time a visitor comes to a Website, 3natural Bionutrition collects some information to improve the overall quality of the visitor’s online experience.

Aggregated Data

3natural Bionutrition collects aggregate queries for internal reporting and also counts, tracks, and aggregates the visitor’s activity into 3natural Bionutrition’s analysis of general traffic-flow at the Website.  To these ends, 3natural Bionutrition may merge information about you into aggregated group data.  In some cases, 3natural Bionutrition may remove personal identifiers from Personal Information and maintain it in aggregate form that may later be combined with other information to generate anonymous, aggregated statistical information. Such anonymous, group data may be shared on an aggregated basis with 3natural Bionutrition’s affiliates, business partners, service providers and/or vendors; if it does so, 3natural Bionutrition will not disclose your individual identity.

Information we automatically collect from you.

We may automatically collect information about your interactions with the Website and may combine this information with other information about you in order to customize your online experience with us. The information we automatically collect may include your IP address, referring URLs, browser and device characteristics, browsing behavior (e.g., date and time of visit, length of visit, clicks on product information or other content), and your response to our email campaigns (e.g., whether and when you open our email, the links you click). We may also use third party analytics companies, such as Google Analytics & Zendesk, to analyze the usage of our Website for internal purposes. These analytics companies may use cookies and other tracking mechanisms to collect data about how you use the Services and provide us with aggregate information on such usage, which helps us improve the performance of our Sites.


We may use cookies, and other similar industry standard technologies to capture this information. A “cookie” is a small amount of data that is sent to your browser from a web server and stored on your computer or device. Among other things, cookies allow us to facilitate the administration and improve the effectiveness of the Website and the Mobile App as well as further tailor and enhance your experience to your interests. You may set your browser to decline cookies. If you do so, you may not be able to fully experience certain interactive features of our Sites. Our cookies policy can be viewed in its entirety HERE.

Links to other sites

The Website may contain links to other sites, including to those of our affiliates or third party entities that may contain a different privacy statement. We are a participant in the Amazon Services LLC Associates Program, Pruvit Ventures Inc, Crucial Four Inc, RBS Foods/True Fare, Global Healing Center Inc & Natural News Store LLC affiliate advertising programs. These programs are designed to provide a means for us to earn fees by linking to affiliated sites. These sites may also refer you back to our Website. We recommend that you read the privacy statements of each site you visit to understand the site’s privacy practices. We are not responsible for the privacy practices of sites and apps that do not link to this Privacy Policy.


3natural Bionutrition understands that storing our data in a secure manner is essential.  3natural Bionutrition stores Personal Information and other data using industry standard physical, technical, and administrative safeguards to secure data against foreseeable risks, such as unauthorized use, access, disclosure, destruction or modification including but not limited to HIPAA Compliant procedures and processes.  Please note, however, that while 3natural Bio Nutrition has endeavored to create a secure and reliable Website for users, the confidentiality of any communication or material transmitted to/from the Website cannot be guaranteed.

Response to “do not track” signals

Some Internet browsers include the ability to transmit “Do Not Track” signals.  Since uniform standards for “Do Not Track” signals have not yet been adopted, 3natural Bionutrition does not process or respond to “Do Not Track” signals.

Children’s privacy protection

3natural Bionutrition understands the importance of protecting children’s privacy in the interactive online world. This Website is not designed for, or intentionally targeted at, children under 18 years of age. It is not our policy to intentionally collect or maintain information about anyone under the age of 18.  No one under the age of 18 should submit any Personal Information to 3natural Bionutrition or the Services.

Your privacy obligations

3natural Bionutrition gives you the ability to connect with other individuals who have 3natural Bionutrition accounts through our social media forums and other sharing features. For some features, opt-out is required to avoid notifications. In addition, you may choose to disclose, through other means not associated with us, any part of your Personal Information to friends or family members, groups of individuals, third-party service providers, doctors or other healthcare professionals, or other individuals. We recommend that you make such choices carefully. Personal Information, once released or shared, can be difficult to contain. We will have no responsibility or liability for any consequences that may result because you have released or shared personal information with a third party. Likewise, if you are reading this because you have access to the Personal Information of a 3natural Bionutrition customer through a multi-profile account, we urge you to recognize your responsibility to protect the privacy of that person. It is incumbent upon customers to share personal information only with people they know and trust. Users with multi-profile accounts should use caution in setting profile-level privacy settings.  You are also responsible for maintaining the privacy of your 3natural Bionutrition username and password.  Please notify us immediately if you believe your 3natural Bionutrition username, password or other 3natural Bionutrition account information may have been compromised.

Important notices to non-United States residents

It is important to note that the Website is operated in the United States. If you are located outside of the United States, please be aware that any Personal Information you provide to us will be transferred to the United States. By using the Website and/or providing us with your Personal Information, you consent to this transfer.

Account closure and correcting your personal information.

If you no longer wish to participate in our Services, you may close your account by sending a request to Customer Support at admin@3naturalBionutrition.com. When closing an account, we remove all biomarker test information within your account (or profile) within thirty (30) days of our receipt of your request. However, biomarker test information or self-reported information that you have previously provided and for which you have given consent to use will not be removed from ongoing or completed studies or business activities that use the information (such as anonymized statistical information). Our contracted biomarker testing laboratory may also retain your test information as required by local law and we may retain backup copies for a limited period of time pursuant to our data protection policies. In addition, we retain limited registration information related to your order history (e.g., name, contact, and transaction data) for accounting and compliance purposes.

If your Personal Information changes, you may correct or update your registration information via your profile page. You may also correct or reset self-reported information entered into a survey, form, or feature indicated for 3natural Bionutrition research use by emailing a request to customer support at admin@3naturalBionutrition.com and including the name of the specific survey, form, or feature.

Policy updates

This Privacy Policy may be revised from time to time as we add new features and services, as laws change, and as industry privacy and security best practices evolve.  We display an effective date on the policy in the upper right corner of this Privacy Policy so that it will be easier for you to know when there has been a change.  If we make any change to this Privacy Policy regarding use or disclosure of Personal Information, we will provide advance notice on this Website and in the Mobile App.  Small changes or changes that do not significantly affect individual privacy interests may be made at any time and without prior notice.


If you have any questions about this Privacy Policy or about 3natural Bionutrition’s handling of your information, please contact legal@3naturalBionutrition.com.